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The Hispanic Consumer: Promoting Outreach, Preventing Fraud: Best Practices in the Hispanic Community May 12, 2004

By Bard, Robert E.

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Book Id: WPLBN0000007714
Format Type: PDF eBook
File Size: 0.7 MB
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Title: The Hispanic Consumer: Promoting Outreach, Preventing Fraud: Best Practices in the Hispanic Community May 12, 2004  
Author: Bard, Robert E.
Volume:
Language: English
Subject: Trade, Import and export controls, Federal Trade Commission (U.S.)
Collections: Economics Publications Collection, Federal Trade Commission
Historic
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Publisher: Government Printing Office

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Bard, R. E. (n.d.). The Hispanic Consumer: Promoting Outreach, Preventing Fraud: Best Practices in the Hispanic Community May 12, 2004. Retrieved from http://worldlibrary.net/


Description
Government Reference Publication

Excerpt
Robert E. Bard has been the President and CEO of LATINA Style Magazine since October 2001. He has expanded the magazine?s influence by creating the Anna Maria Arias Memorial Business Fund, a grant fund for Latina entrepreneurs, and establishing a number of scholarships in Ms. Arias? name. He also has developed the two signature programs of the magazine: the LATINA Style Business Series, a development program for Latina business owners in the nation, and the LATINA Style 50, a report on the top 50 U.S. companies for working Latinas. Mr. Bard founded The Bard Company (TBC), a consulting, public affairs, public relations, marketing, and advertising firm specializing in the U.S. Hispanic professional market. Among its many projects, TBC helped corporations create multilevel, integrated Hispanic programs involving educational issues, scholarship programs, supplier diversity, corporate board development, and congressional interface.

 

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